Apr

16

‘Olivia Flings’ Starts Flirting With Seattle, Palm Springs and Las Vegas

Filed Under Gay Travel, Lesbian matters 

Lesbian Travel NewsSAN FRANCISCO, CA (BUSINESS WIRE) — Leading lesbian travel and entertainment company Olivia is enhancing its service offerings with the summer debut of extended-weekend “Olivia Flings.” The new series of three- and four-night travel and entertainment vacation packages will launch over Labor Day weekend in Seattle, before hosting other events in Las Vegas and Palm Springs, Calif.

“The new Olivia Fling series provides travel options for young, out lesbians who may not have the time or finances to take a traditional cruise or a weeklong international excursion,” said Olivia General Manager Lisa Henderson. “It also offers first-time customers a peek at the Olivia experience.”

Olivia Fling-Seattle will debut Aug. 28-Sept. 1, offering “velvet rope” access to a WNBA Seattle Storm game, featuring new and out forward, Sheryl Swoopes, taking on her former Houston Comets teammates. At Hotel Max in the heart of downtown Seattle, the weekend event includes VIP access to the Girls Rock! Party with entertainment provided by Olivia, which will be presenting Leisha Hailey and Uh Huh Her. Additionally, Olivia travelers can participate in a number of widely attended lesbian events that weekend in Seattle, including Festival of the Babes Soccer Tournament, Bumpershoot Music Festival and the Gay Softball World Series.

“Our model is to work in partnership with local event producers to create customized programming infused with the powerful entertainment Olivia can deliver. It is a win-win model for everyone involved, especially our customers,” said Henderson. “We’re expanding our destination portfolio to give all our travelers more options in the trips they can book with us. The Flings provide the same premier entertainment experiences Olivia customers have come to expect, and the shorter trips inherently increase our appeal to the under-35 demographic and first-time travelers.”

Details will be announced later this year for Olivia Fling-Las Vegas set for the fall. Olivia Fling-Palm Springs is already taking bookings for Dinah Shore Weekend in April 2009, including a stay at the Miramonte Resort & Spa and a meet-and-greet with entertainers at the annual weekend festivities. Fling Palm Springs is expected to draw a dynamic and diverse group of women, from golfers to socialites. Packages include special entertainment offerings, access to exclusive parties and hotel blocks or boutique hotel buy-outs. Most Olivia Fling weekends start at $899.

The company will continue its traditional cruises and popular land excursions, including upcoming weeklong escapes to Provence, France, Tahiti and the Galapagos, as it maintains offerings for its valued core customers in addition to the new “fling” crowd.

“Our community is diverse, and Olivia Flings are an example of our travel and entertainment packages appealing to a broad spectrum of women,” said Henderson.

A full catalog of current Olivia entertainment offerings is available at www.olivia.com. Information on Olivia Flings is available at www.olivia.com/fling.

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